We’re committed to helping everyone know and use their I.D. to experience greater success and fulfillment across all areas of their life!

That’s why all of our products are designed to help individuals, teams and businesses get into action to achieve more of the results they’re looking for. Check out our products and packages to see which one is right for you.

And, for additional insights and strategies on parenting, communication, leadership, collaboration and more, check out the great free resources available on the I.D. Community.

The I.D. Community

Join our fast-growing I.D. Community – your one-stop-shop for everything I.D.

  • Find I.D. resources to help you succeed across all areas of your life including leadership, parenting and relationships.
  • Get instant tips and strategies to create better relationships with those friends, family, and colleagues already in the I.D. Community.
  • Share your I.D. with others and build your personal I.D. Community.

You can join now – it's FREE!

Access the I.D. Community


I.D. Plus


  • Complete Personalized I.D. Report
  • Complete Personalized Interactive Video Experience
  • I.D. Community Access
  • I.D. Success Resources
  • Collaboration Engine Access

Get Your I.D. Now

Take your understanding of what drives and motivates you to the next level. Learn about your natural talents and vulnerabilities; how you see the world and how others see you; and get practical strategies to help you operate at peak performance!

I.D. Business

Contact us to find out about other Enterprise packages and consulting services

  • I.D. Plus Package, plus:
  • Management Strategies Report
  • Comprehensive Collaboration Strategies

Get Your I.D. Now

Designed for leaders and teams who want to fully leverage the power of I.D. to make a positive impact on trust, collaboration and business results.

iOS & Android App

The Instinctive Drives App will help you maximize the power of I.D. and achieve better results faster - personally and professionally.

Quickly access insights and easy to use strategies to improve interactions, drive collaboration and accelerate success.

  • View your profile and refresh on what you need to be at your best in every role or relationship
  • Look for family, friends and colleagues - find instant tips to engage and communicate with them effectively
  • Create groups and discover their I.D. Culture along with insights and strategies on keeping them engaged and motivated
  • Access I.D. resources to accelerate your success in leadership, communication, parenting and more!
Get it on Google Play

The I.D. changed my life! I really understand myself for the first time ever. Everyone should do it. It’s easy, fun and full of useful information.

Lisa, I.D. 6682

I discovered my Instinctive Drives two years ago. It has been transformational for me personally and professionally. How would I quantify its value? Let’s just say if somebody ever offers you your I.D. on one hand and the keys to a Ferrari on the other: take the I.D.!

Johan, I.D. 5447

I have known my I.D. for over 15 years and have found it really compelling as a leadership instrument. It has proven to be a very valuable framework to build and reinvigorate my teams. It has also been extremely important to guide the pivotal business and career decisions I have made.

Michael Clarke

Chief Operating Officer, Deloitte Private

Learning about my I.D. created an "ah-ha" moment in my life that continues to bring benefits every day - 20 years later! I learned to pay close attention to things I’d previously ignored, denied or just not accepted.

Linda, I.D. 2539

I loved the I.D. for three reasons – (1) Accuracy! (2) It gave all our team members great insights into each other and a better understanding of the different skills people bring to the workplace (3) Completing the I.D. is simple with instant and comprehensive results.

Sandra Willis

Director Wealthways Pty

What I’ve learned about my I.D. changed the way in which I understood myself and that impact has been immense. Having such clarity about what moves you as an individual and what motivates your actions - well that’s been enormous for me.

Ruark, I.D. 6734

Understanding my I.D. along with my partners has made a profound impact on the success of my personal and professional life. A crucial tool for everyone I believe! I'm spreading the word.

Diana, I.D. 2756

As an Executive Consultant to corporate leaders, I’ve intensely used the I.D. for over a decade and watched it repeatedly transform leaders, teams and relationships with minimum disruption to the business. It is a game changer.

Gwen Parks, I.D. 7247

Certified I.D. Partner, Executive Consultant, Gwen Parks Group

I.D. has helped me better understand that I am who I am -- an evangelist, people person, team making improviser. Embracing my drives and leaning into them will help make me into the best version of myself I can possibly be!

Rainya, I.D. 3348

Through I.D. we discovered that my wife and I are driven similarly in some ways – and totally opposite in others! Now we’re able to manage things in a way that no longer drives each other crazy – and plays to our different strengths.

Geraint, I.D. 4547

By simply knowing another person’s I.D., and them knowing yours, what would typically be an argument turns into a much more productive conversation. You know what their focus is, and you can discuss how to meet both of your goals and deal with both sets of concerns.

Thomas, I.D. 7734

The I.D. System has helped me re-craft my conversations with my team and peers, and it has helped me to become more self-aware of the impact of my style on others.

Randy Pond

EVP, Operations, Processes & Systems, Cisco Systems, Inc.